Clay Shirky reminds me for all the world of Strelnikov, the stern revolutionary in Dr. Zhivago -- remember? Riding the train? It's not just the determined jaw or the glinting steel-rim glasses or the revolutionary stare -- it's the severe, cock-sure demeanor, sardonic sneer, and the sheer, well, Bolshevism of the ideas.
I'm still waiting for Here Comes Everybody to come down in price, but it's mentioned all over in tones ranging from giddy interest to worshipful awe. I know what that's like -- when I first heard of the concept of Clay Shirky in "The Group is Its Own Worst Enemy," I was so interested I immediately asked the person to give a talk. I thought there was some insight in it. But it was very duplicitous. It took me about 3 readings and some debate before I began to see the flaw. See, at first, you're just so excited that someone is theorizing and conceptualizing about this thing called social media or new media or virtuality that you are in, that you don't realize some of the subtle awfulness in it.
Somebody enthusing about this videotaped lecture, which contains the prototypes of the ideas in Here Comes Everybody was in just that place, thrilled, but not quite really going deeper. Yeah, groups are cool, and the Internet is groovy. The problem with Shirky is rather like some Sovietologists I recall, who were so enthusiastic about studying and understanding Stalin or the Kremlin that they began to embrace what they studied and became impudently triumphalist about explaining or even predicting this or that feature of totalitarianism and forgot to realize that...it wasn't lovable. It should be stopped. It had to be debated.
Let me preface my analysis by saying that in real life, as it is lived practically outside his theories, Prof. Shirky is given a paycheck. His university has a contract with him and pays him on a schedule, possibly direct-depositing into his bank, after calculating the necessary taxes. When he arrives to teach, the lights are on and the students are in place. When he leaves work and goes shopping, the food is already in the store, waiting, and fresh. When he throws out his garbage at night, someone arrives to take it away in the morning. Clay Shirky does not surf the Internet looking for someone to hire him each week, or, once having hired him, outsource endlessly the computing and delivering of his check. He doesn't have to worry about which truck driver will agree to haul the lettuce from California on time before it works -- it's not a job for Craigslist. The garbage man isn't answering to a call on Mechanical Turk on amazon.com, he's a union man, paid to show up on time and haul the cans away. Yes, in real life, we live enmeshed in a series of organizations that require management, hierarchy, tasking, oversight, and -- wait for it! -- *payment* to make happen (Clay Shirky's job as a professor is one of those institutionalized functions).
Yet in the world of theory, Shirky not only *describes* a shifting of media or power or attention outside of *some* institutions, or the changing and adapting of institutions himself, he actively *wishes for* their destruction. From his own well-fed and paid and interesting life on the conference circuit which supports his theory with institutional rigour of every sort, he snips and even lays mines under all the other institutions that he believes are "failing" or are "already collapsed" -- basically, he means media and politics. Because communications costs have "fallen through the floor" (well, sort of, for some people) now -- in theory -- all kinds of things can be organized on the Internet spontaneously rather than waiting for official institutions to respond. This is "better".
Shirky starts this particular swaggering video lecture at TED explaining, there years ago, why Flickr was the cat's pajamas, and the long tail of the crowd source was all that. See, if you need a picture from the Mermaid Parade, if you didn't know to go to Rik's blog, you could type in the search terms and there'd be -- at that time -- 3100 photos with the tag "mermaid parade" or X number tagged "Iraq". So, there you have it, all brought to your doorstep without cost or photographers' fees, many of them licensed under Creative Commons for the taking.
From this simple task, Shirky extrapolates a whole theory not only why institutions, or at least media, is floundering. Instead of needing a librarian to sift through material, or a class of professional photographers sent out on assignment, we now have the masses on Flickr, and it becomes only a matter of social-networking one's way to the best.
Shedding institutional costs -- not needing to move people, but being able to bring problems like "where's the mermaid picture" to them right at their desktop -- means that institutions are reshaped or even collapsed as unnecessary, so Shirky imagines. In his manic enthusiasm, he thinks that the cell phone has even now replaced "planning". That people no longer "make dates" or "put in calendars" but simply keep calling each other endlessly until they hook up. Of course, my dentist and the person interviewing me for a job have different concepts, but...in Shirky's Twittering world, it's always streaming...and lifestreaming is an excuse and a substitute for meaningful dialogue.