I was an early adapter on Twitter, and joined on my @Prokofy account in February 2007. So I have been around for a long time, watching as Twitter evolved and changed. And one of the things that it put in early on -- the follow ceiling of 2,000 -- is something I've protested from day one and continue to protest because it has never changed.
The chief way I protest is by informing everyone on Follow Friday why I won't play the Follow Friday game with them, even if they are great people.
I suspect that the algorithms that determine the rate at which I can follow people -- in my case, only one per 3-4 days or less! -- is affected by people following and unfollowing me -- which is a factor cause by a) spammers trying to collect followers by that method and b) hecklers trying to silence speech who follow but then get banned.
I don't think it's fair that the algorithm of whom I can follow is affected by such factors, so I refuse to play.
Let me explain further.
Take a look at this week's list of 23 people who unfollowed me, below.
Wow, 23 people, that's a lot, right?
Well, take a closer look.
Out of these 23 people, 7 of them were banned or discontinued Twitter. Let's assume they were banned, because most people who start Twitter don't leave it within a week or so or don't bother to figure out how to delete their accounts. I don't know who they are, but likely they're the latest day-old alts of certain stalkers and harassers of me personally, or people who are constantly looking for people whose politics they hate to heckle and try to drive them into silence -- or even accounts run by agents of authoritarian governments like Russia who try to harass people online. So they're gone -- but not all of them.
So again, take a look at the rest of these people who "unfollowd me". Who are they? Why are they following me? I don't know a single one of them, and I was only able to follow one of them back because of the "follow ceiling" of 2,000 (stay with me, and I will explain more on that).
So out of this big list of 23 -- a lot for somebody like me in the under-2000 range of followers -- at least 5 or 6 or more are merely commercial accounts trying to get more followers by just randomly following people on the basis of key word searches and hoping they get follow backs. They may even use illegal scripts to do this. Since I tweeted something about bitcoins, I got these people with financial information, or investment advice, or insurance, or whatever it is they hawk for a living.
Then look at some of the others -- 3 or 4 of them are outright hecklers, people who began to heckle me for my views, harass me, and followed me in order to do so -- these are various geeks with odd slogans on their profile. I don't block people as a rule unless they get really vicious and incite violence or fill up my connect feed so I can't see anybody else.
The rest are random people, some in my field, some not, some with 100 followers, who didn't like my feed after finding it on search, and unfollowed me. A student, a professor, a non-profit researcher -- whatever.
Out of all these people, none of them are a loss. None of them are people I followed, or even know, or heard of, or respect, or find interesting. Well, maybe one or two, but if they don't like my feed, that's their call. Unfortunately, I can't follow all of them, as I'm limited to at most one or two a week in my quota of new followees.
And yet this number -- 23 -- enters a mysterious algorithm in the Twitter devs' lair, and becomes a number that prevents me from breaking the 2,000 ceiling.
The 2,000 ceiling, in case you never hit it, is the number of people you can follow automatically, at will, before you hit a message that you can't add any more. Then, until more people follow you, you can't follow others. THAT number varies from person to person, and is affected by...something. We don't know. Some coded algorithm. THAT number for me has hovered around the 1700 mark for ages, constantly churning.
Each week, I'll have 20-30-40 of such people who follow me -- many of them commercial or SEO gurus or hecklers or outright griefers who get banned (and I'm usually not even the one to report them, others do). So let's say half or two thirds of my new followers are junk, and a third are actually real people of interest in my field. I might follow some people back -- but I can't, stuck at the ceiling. They often unfollow me when I don't follow them back, increasing the vicious circle of churn.
So because of this "churn" and this "non-following," I'm punished. I can't get out of the 2000 ghetto. And likely neither can you. I don't know HOW or WHAT this algorithm is exactly, but THAT something like the elements I'm speculating about exist is just common sense.
SOMETHING determines the rate at which you can break out of this artificial constraint. I have two accounts (the other is Prokofy) and they have different algorithms and one can follow more people faster -- and who knows why. Maybe because the account isn't as active. Maybe because the accounts follow me tend to be in the SL subject matter and stay put. Or maybe because I follow back at some faster pace. WHO KNOWS. IT'S A SECRET.
Like all social media companies, Twitter keeps this secret sauce a secret. If they didn't, more people would game it.
Yet it's ridiculous. It means that when real people I'm interested in follow me -- let's say 10 percent out of the 20 or 30 each week -- *I can't follow them back*. Because my "rate" is set at something like one more addition every 3 or 4 days (it's not so regular as to be able to pin it down). I constantly get the message I can't follow more people. I might fix this by unfollowing people. But the number I unfollow does NOT equal the number I can now follow anew (one of the most unfair aspects of this algorithm). In fact, who knows if my rapid unfollowing is also dinging my algorithm in some fashion. Whatever it is, sacrificing, say, 10 dearly-beloved followed people doesn't get me 10 new free slots or even 5. Who the hell knows, it changes.
And that's why I don't play #FF. I can't. But I also won't. I won't, as long as this ridiculously unfair situation prevails where there are no rules, and only mysterious algorithms governing my social life online.
Perhaps that magic algorithm is somehow connected to how many people retweet me or "favourite" my tweets? well, another service tells me I got 90 retweets this week, let's say. Maybe it was 45 retweets the week before and 180 next week. But that doesn't seem to up my ability to follow new people.
Twitter claims that it "has" to artificially constrain the number of people you follow because otherwise it would have server overload. Nonsense. If Twitter doesn't have heavy-duty high-capacity high-speed servers that can handle the billions of transactions it needs to handle, it should get out of the social media business. Yes, we've all seen the Fail Whale on Twitter. But come on, most people don't tweet -- the usage rate of account in fact follows the usual power curves of all social media of 10% of the accounts providing the content of the rest of the 90%. Facebook limits your friends, too, but the number is 5,000, and think of what a heavier load the apps and pictures and games are on those accounts. Given that most people like me at most tweet 10-20 tweets per day, there is no reason in hell to prevent us from following back normal, real people who follow us. We will not break the damn servers.
And please, let's not hear talk about how you can't possibly meaningfully follow more than 2000 people, given various other "laws" that say that only about 10 or 30 percent of those accounts wil be active and tweeting anyway, giving you the "Moore's Law" of 150 people, beyond which you can't remember or absorb things. Baloney. Given time differences, rates of tweets, events, etc. you can easily handle more. And obviously people do. No one complains if they have 5000 followers or 10,000 followers and then are free to go follow thousands more themselves, and do.
To be sure, most people have WAY more followers than people they follow. That's because either they are vain celebrities or scared of strangers or just people who fear they will "miss something". Twitter is only interesting when you follow lots of people AND have conversations. Otherwise it's damn dull.
Of course they won't miss anything, because it doesn't matter. Have you ever looked at how much news repeats on Twitter? Major news events get repeated and retweeted thousands of times; niche events get repeated dozens or hundreds of times. You will not miss anything. Key word search if you think you did; use the term "breaking".
In fact, what's the point of someone retweeting something when their hundreds of followers read the exact same news services? Isn't that stupid? Well, it's a behaviour that developed on Twitter precisely beause of its stream nature, to ensure that nothing does get drowned out but also so that culled or "curated" streams become the way people can acquire crediblity. If someone's overall stream regularly produces for you, you follow them, not just because of who they are, but because their stream is a good news stream.
Back in the early days, you had what was called "the fire hose" -- everyone's tweets from around the world. This was at first really fun to watch, as they came really fast and you got this world picture that was really cool. But then they came too fast for the human eye to see them (there's a rule there, too, is it 360 frames a minute or something?). And Twitter realized "the fire hose" was something they could sell to companies to mine -- and they do. Now you can no longer see it. You can keyword search, or see your own feed.
So why does the follow ceiling fixed at 2,000, even though Twitter stopped the fire hose and allows millions more to join constantly, straining their servers? No reason. It just is. It could be 3,000 or 5,000 and most people wouldn't take advantage of it. Except those SEO gurus and commercial accounts would, and that would mean an automatic strain, sure. That could be dealt with -- Twitter chooses not to.
Google+ tried to fight the commercialization of social media by at first banning business accounts. All those SEO gurus and consultants in geek land howled and raged and made fake individual accounts that were really businesses, and made such a fuss that finally Google relented. It might be that you have to tag your account as business or something, and maybe that helps them manage the algorithms. Of course they could charge, but that would be gamed. Social media is always gamed and the devs never stay ahead of it.
For awhile, whenever I got one of these SEO or consultant or business types just trying to get a follow back, I would block them or report them for spam, thinking that might help my algorithm. Lately, I don't bother. It doesn't seem to make a difference. If I get an outright spammer or malware linker or porn linker, of course I'll report them. But somebody selling insurance or "help with your start-up" is too pathetic to block.
Some of the people you see with gadzillion followers got them dishonestly, with scripts. That is, at first, scripts were allowed, and gurus like Scoble added followers constantly in real time as they were followed, something most people can't do organically unless they sit all day 24/7 on Twitter. Twitter then banned scripts, although some people still use them. There are servers that will "get you" followers and of course they get them illegitimately. Some people say that you should follow back all the SEO nerds and porn stars and then you will break the ceiling. But why? Why fill up your list with junk?
Lists should be culled and be quality. I want my list to be one that other people can copy if they want a good list, just the way I'll copy or "mine" their list for interesting people, too.
How could Twitter fix this? Well, perhaps they could accept that 20 or 30 people following you should be considered as "stable" and enable you to follow back exactly that many. You should be able to follow back anyone who follows you -- period. Perhaps Twitter can put a limit on this, but one every three days shouldn't be that limit; 100 a day would be more reasonable. Obviously, you won't follow back the spammers, the porn stars, the SEO gurus. They will fall away and unfollow you. Twitter can detect the behaviour of such accounts constantly going around following people who never follow back, and can deter *them* -- not the normal people who follow out of organic and genuine interest.
Oh, there's no way to tell that, you say? Oh, of course there is. If my average is 20-40 followers a week, and I follow 10-15 of them back because they are authentic and not spammers, then that should be my number -- again, not one every three or four days, which ensures that you simply forget to follow anyone back, and forget that you even have spaces to use now -- and then can't remember who to follow back who followed you -- then they might unfollow you.
Here's my list for the week. Get the Qwitter app where you sign in with Twitter and it will then deliver this news to your email box every week.
You have 23 fewer followers
Dr.Larisa Varenikova @DrVarenikova Unfollow
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Mal Harris @BigMeanInternet
@newinquiry | ain't a real writer | RT'd by Justin 4/1/2013
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Lead From Behind @occbaystreet
Born, Sept. 18, 2011. Died, somewhere along the way. But before we died ...
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Ryan Shapiro @_rshapiro
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1,274 Followers, see Twitter Counter for more info and stats
Rahul Varshney @rahulvarshney
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CISTran Finance @CISTRANFinance
Original news content on the growing business and banking world within the Commonwealth of Independent States that is often overlooked by the Western media
233 Followers, see Twitter Counter for more info and stats
liberalfish @liberalfish
Free thinker, particular focus on Lebanization of the MENA region, world transition, effects of ideology on Western political, social and economic policy
146 Followers, see Twitter Counter for more info and stats
Allan Caetano @afc1969
A mind is a wonderful thing to lose. Liberty-oriented politics, freedom-oriented computing. Random silliness too.
118 Followers, see Twitter Counter for more info and stats
Alexander Leeding @AlexLeeding
A regular 21st century Gogol.
61 Followers, see Twitter Counter for more info and stats
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Moth to flame, eyes open, taking notes.
21 Followers, see Twitter Counter for more info and stats
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